Commentary: As Big Hit searches for the next big thing, are there too many K-pop groups?
SEOUL: Big Hit Entertainment, the label behind K-pop phenomenon BTS, is both riding a stunning wave of success and looking for the next big thing.
Over the past year, BTS, which delivered Big Hit most of its earnings, has achieved feats unprecedented for K-pop, including topping the Billboard Hot 100, performing at the Grammys and being named entertainer of the year by Time magazine.
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Alongside the accolades have come impressive earnings. Despite the music industry coming…
