UBS to offer bitcoin and ether to wealthy clients increasingly demanding access
UBS (UBS), with $6.6 trillion in assets under management (AUM), plans to start allowing select private clients to buy bitcoin and ether, Bloomberg reported on Friday, citing people familiar with the matter.
The decision to start offering crypto services, according to the story, stems from a growing demand from its wealthy clients.
“As part of UBS’s digital asset strategy, we actively monitor developments and explore initiatives that reflect client needs, regulatory developments, market trends and robust risk controls,” a UBS spokesperson told CoinDesk. “We recognize the importance of distributed ledger technology like blockchain, which underpins digital assets.”
UBS had previously taken a cautious approach to cryptocurrencies but…
