Citi Lifts Price Target to $170 as Turnaround Plan and Leadership Changes Take Center Stage (Dec. 18, 2025)
PepsiCo, Inc. (NASDAQ: PEP) ended Thursday, December 18, 2025, in the high-$140s as investors balanced a fresh wave of analyst commentary with an activist-driven push for improved execution, a newly announced leadership reshuffle, and a legal headline that has added near-term uncertainty. [1]
While understood as a “defensive” consumer-staples name, PepsiCo is being treated more like a turnaround story in late 2025: the market is closely tracking whether pricing, promotions, portfolio pruning, and operational changes can stabilize North America performance and re-accelerate volumes in 2026. [2]
PepsiCo stock price today: PEP closes near $149.7 on Dec. 18
PepsiCo shares finished Dec. 18 at $149.67, down 0.27% on the session, after…
