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World Cup final drives $50 billion in prediction market volume as crypto platforms eclipse traditional sportsbooks

World Cup final drives $50 billion in prediction market volume as crypto platforms eclipse traditional sportsbooks

The biggest soccer match on the planet is also shaping up to be the biggest bet ever placed. The 2026 FIFA World Cup final between Spain and Argentina, set for July 19 at MetLife Stadium, has generated more than $50 billion in combined prediction market activity across crypto-native and regulated platforms.

The numbers behind the madness

Kalshi’s Spain-Argentina contract alone has surpassed $1.27 billion in volume. Across Polymarket and Kalshi combined, World Cup-related betting activity has exceeded $50 billion, with outcome predictions on the final accounting for more than $5.55 billion of that total.

Spain enters as the favorite, priced at roughly 59 cents per share on Polymarket, implying a 59% probability of…

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