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Why Avocado Volumes Matter More Than Price

Why Avocado Volumes Matter More Than Price

Mission Produce, Inc. AVO opened first-quarter fiscal 2026 with a familiar trade-off for fresh-produce operators: more fruit moving through the system, but at sharply lower prices. The headline revenue line moved the wrong way, yet the quarter still showed why management keeps steering investors back to volume and per-unit economics.

In a category where pricing can swing quickly with supply, AVO’s operating model is built to protect unit margins, not chase top-line dollars.

AVO’s first-quarter fiscal 2026 avocado volumes rose 14% year over year, while average pricing fell 30%. That mix drove a 17% decline in revenue to $278.6 million, even as the company leaned into profitability management and execution on per-unit…

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