What’s Behind Crypto.com’s 2025 Decline? Strategy or Setback?
Into the first half of 2025, Crypto.com may appear less active than competitors like Binance and Coinbase. The company is not pushing big ad campaigns. Instead, it appears to be focusing on new products and regulatory compliance. It is doing this while maintaining steady engagement through key sponsorships, such as Formula 1, and active social media updates. This shift, plus a reported fall in market share in April, as well as a drop in trading volume in quarter 1, has raised the question about whether Crypto.com is scaling back it operations.
Today we investigate Crypto.com’s recent moves, from its 2025 roadmap to its user-focused strategy.
Crypto.com is a leading cryptocurrency exchange. It started in 2016 as…
