What Is Thematic Investing? A Complete Guide For Beginners



Ruby Layram


13th May 2025

If you’ve ever thought, “I’d love to invest in clean energy, AI, or the future of healthcare,” then thematic investing might be right up your alley. It’s a strategy that lets you put your money behind big, world-changing ideas- while potentially earning a tidy return.

In this guide, we’ll break down what thematic investing is, how it works, the pros and cons, and how you can get started as a UK investor.

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What Is Thematic Investing?

Thematic investing is all about backing long-term trends that are shaping the future. Whether that’s climate change, artificial intelligence, ageing populations, or the…

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