User experience could be crypto’s superpower—or its kryptonite
Opinion by Jonathan Farnell, CEO of Freedx
It’s 2025, and over 560 million people worldwide are already using cryptocurrency — roughly 17 times the population of Tokyo. That’s a vibrant community, yet for every user who’s embraced it, billions more stand on the sidelines, put off by the complicated interactions and clunky interfaces of protocols, platforms, decentralized apps (DApps), and mobile applications. Why? Blockchain technology offers game-changing potential — decentralized ownership, secure trades — but let’s face it: Most people still find it intimidating, risky, and confusing. User experience (UX) might just be the deciding factor in whether cryptocurrency achieves mass adoption or remains a niche segment.
