Impact investment strategies aimed at driving positive outcomes for societal groups have gained major traction in recent years. Millions of pounds have been invested in companies that promote gender equity or fund minority-backed business. Yet one of the largest stakeholders in the world is being ignored.
Children make up roughly one-third of the population. Yet very few investors have chosen to focus their impact strategies on their needs and wellbeing, an approach known as child-lens investing.
This emerging strategy encourages investors to intentionally integrate child-related factors into their decision-making and ensure that investments are aligned with children’s needs and priorities.
