Stock at a Crossroads: Starbucks (NASDAQ: SBUX) is trading around the mid-$80s per share, down roughly 10% over the past year and underperforming the broader market [1]. Shares are hovering closer to 52-week lows ($75.50) than highs ($117.46) [2] amid recent volatility.
Restructuring Blitz: In late September 2025, CEO Brian Niccol unveiled a $1 billion “Back to Starbucks” turnaround plan, including closing ~1% of North America stores and cutting ~900 corporate jobs[3][4]. The shake-up aims to trim underperforming locations and streamline operations to revive growth.
Sluggish Sales, Earnings Miss: Starbucks’ latest quarterly earnings (fiscal Q3 2025) showed EPS of $0.50, missing estimates by 22%[5], as profit plunged 47%…
