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Sport in the workplace: From a one-off event to a strategic investment

Sport in the workplace: From a one-off event to a strategic investment

Sport is low-cost and high-impact. A healthy mind in a healthy body. Moving means living better. These maxims are widely accepted, but let’s face reality: physical inactivity has become a silent pandemic.

According to data published by the World Health Organization in June 2024, nearly a third of adults worldwide (1.8 billion people) do not meet the minimum physical activity recommendations of 150 minutes of moderate-intensity activity per week. This rate of inactivity increased by 5 percentage points between 2010 and 2022, and the WHO predicts it will reach 35% by 2030 if no structural changes occur.

A sedentary lifestyle is not just an individual health problem. The WHO ranks it among the four leading causes of premature death…

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