Jul. 06, 2026 2:08 PM ET
gleitfrosch/iStock…
Sohu.com Limited faces decelerating revenue growth and widening losses, with a heavy reliance on its aging flagship game TLBB.Advertising revenue is declining due to broad economic weakness in China, with 2Q26 guidance indicating a further 12.5% YoY drop.Despite a strong balance sheet with $800M cash and no debt, SOHU trades at a low 0.6x P/S, reflecting market skepticism about earnings recovery.I rate SOHU as a SELL, citing limited upside amid mature gaming assets, weak ad trends, and negative forward guidance.
Jul. 06, 2026 2:08 PM ET
gleitfrosch/iStock…






