PIF | PIF named world’s most valuable SWF brand for second consecutive year
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Brand Finance, the leading independent brand valuation and strategy consultancy, has named PIF the world’s top sovereign wealth fund among the 50 top brands for the second consecutive year
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Investment strategy, name trust, brand awareness and ability to catalyze advancement were the basis for PIF’s win
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PIF’s brand value of $1.2 billion rose from $1.1 billion in 2024; PIF also holds an A+ brand strength rating
PIF has been ranked first worldwide as the most valuable sovereign wealth fund (SWF) brand by Brand Finance, the world’s leading independent brand valuation consultancy, for the second year in a row.
Brand Finance today published its second annual findings in The Asset…
