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Nintendo shares fall after Switch 2 price rise, weak sales forecast

Nintendo shares fall after Switch 2 price rise, weak sales forecast

TOPSHOT – A Super Mario character is pictured at a Nintendo display ahead of the launch of the company’s Switch 2 console, an electronics store in the city of Nagoya, Aichi prefecture on June 2, 2025.

Richard A. Brooks | Afp | Getty Images

Nintendo shares plunged on Monday after the gaming giant warned sales of its flagship Switch 2 console would fall this fiscal year and after hiking the price of the device due to rising memory costs.

Shares of Nintendo closed 8.4% lower in Tokyo, Japan to 7,020 yen, the lowest since August 2024. The stock has fallen 34% this year.

On Friday, Nintendo announced price hikes for its Switch 2 console in markets across the world as an unprecedented surge in the price of memory chips, driven by the AI…

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