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Japan’s Aplus Card Launches First Crypto Rewards Program via SBI Partnership

Japan’s Aplus Card Launches First Crypto Rewards Program via SBI Partnership

Japan’s Aplus credit card, operated by Shinsei Bank, has partnered with SBI VC Trade to launch a groundbreaking program allowing cardholders to convert reward points into cryptocurrencies such as XRP, Bitcoin, and Ethereum [1]. The initiative, which officially commenced on July 8, 2025, enables users to redeem 2,100 points—equivalent to 2,000 yen (roughly $13–$15)—for crypto via the SBI VC Trade platform. This marks the first time a major Japanese credit card rewards program offers direct point-to-crypto conversion, signaling SBI Holdings’ broader strategy to embed XRP into mainstream financial systems.

The program leverages a loyalty structure where cardholders earn 1 point for every 200 yen spent. Once accumulated, these…

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