During my time investing in the stock market, I’ve experimented with many different strategies. Some of these include dividend investing, penny stock investing and dollar-cost averaging.

More recently however, I’ve been introduced to an approach known as ‘quality’ investing. Evidence suggests this strategy has the potential to deliver excellent long-term returns. I just wish I’d known about this strategy 10 years ago!

Quality investing in a nutshell

The genius of quality investing is outmatched only by its profound simplicity. All it requires is investing in high-quality businesses with reasonable valuations. It’s the type of strategy that would make billionaire investor…