Haliey Welch, the viral sensation behind “Hawk Tuah,” has finally addressed the catastrophic implosion of her memecoin, $HAWK, in a new interview with Vanity Fair – but her reflections may offer little solace to the investors who saw their funds evaporate in the alleged rug pull.

The launch of $HAWK in December 2024, hyped by Welch and her partners at OverHere, proved to be a devastating blow for many. The token’s 90% value collapse within minutes of launch bore all the hallmarks of a classic pump-and-dump, leaving everyday investors with worthless digital assets. The accusations of a rug pull – where insiders artificially inflate the price before selling off their holdings – hung heavy in the air, amplified by on-chain…