Gemini launches global ad campaign as crypto becomes election talking point
Coinbase chief legal officer Paul Grewal discusses the ’emergence of the crypto voter’ on ‘The Claman Countdown.’
U.S. cryptocurrency exchange Gemini is launching a multimillion-dollar global brand campaign highlighting the role of digital assets in the future of finance, FOX Business has learned.
The campaign, which features both physical and digital ad placements across the U.S. and London, comes on the eve of the U.S. presidential election, where crypto could play a pivotal role in deciding who wins the White House, as presidential candidates former President Donald Trump and Vice President Kamala Harris have both embraced it as a campaign issue.
“This is our first major brand campaign in several years, and it’s especially…
