Football and Crypto: Record Sponsorships in 2024/25
- Premier League clubs earned a record £129.7M from crypto sponsorships in 2024/25
- Crypto sponsorships are filling the gap left by reduced gambling deals
- Formula 1 also sees strong crypto investments, showcasing long-term partnerships
The 2024/25 season is one of records for the crypto world in the Premier League, which is the richest and most visible football league in the world.
Crypto and Football
According to data reported by SportQuake, an agency specializing in sports sponsorships (not just football, but also Formula 1 and e-sports), for the current year, Premier League teams would have earned a staggering £129.7 million – a figure that surpasses even that of the 2022-23 season, in a highly symbolic…