The right voices in the right rooms can reshape product, policy and hiring outcomes in crypto, three senior executives told CoinDesk’s Consensus Miami conference on Tuesday. Each cited a moment from her own organization when an outside perspective changed what was being built, argued or prioritized.

Mastercard SVP for Blockchain & Digital Assets Maja Lapcevic said her company’s crypto team had initially viewed infrastructure as the key to crypto adoption, until a partner reframed the problem around usability. “We probably all thought about infrastructure to be the winning formula for crypto,” she said. “But one of our partners actually really helped shed light on how we make crypto accessible, not complex, very simple to…