Crypto Treasury Companies Turn to Fringe Tokens, Sparking Market Volatility Fears
The rise of the crypto treasury model, from companies holding large amounts of digital assets on their balance sheets, has attracted significant attention. Recently, these firms have been shifting from major cryptocurrencies toward more fringe tokens, raising fresh concerns about risk and volatility in the broader markets.
What Is a Crypto Treasury Company?
A “crypto treasury” company typically holds cryptocurrencies as part of its corporate assets. These firms often accumulate digital coins like Bitcoin or Ethereum, allocate equity‑oriented capital to crypto‑investing strategies, or even rebrand themselves around crypto exposure.
This approach became popular in recent years as companies sought alternative asset…
