Crypto retail interest fades as Google searches hit 1-year low
Global interest in cryptocurrency, as tracked by Google search trends, has reached its lowest point in over a year, reflecting a steep downturn in retail investor activity towards the end of 2025.
Search volume in the world for “crypto,” according to some current data released by Google Trends, fell to about 26 on the platform’s 0 to 100 scale – two points above its lowest in a year of 24 – and interest in US demand has dropped to its latest low point, again a sign of diminishing public interest in digital assets in general.
Crypto loses the crowd as retail faith collapses
Interest worldwide had previously plunged during the crypto market crash in April, triggered in part by US President Donald Trump’s sweeping…
