Crypto ETPs: A Cautionary Tale for Startups
The crypto market seems to be at a crossroads, and there’s a troubling trend that caught my eye: a looming wave of mass liquidations of crypto ETPs (Exchange-Traded Products) by 2027. With over 100 new products fighting for attention, it’s likely that most won’t even last a year due to lack of investor interest. So, what does this mean for small fintech startups, especially with the SEC’s new guidelines? Let’s get into it.
The Explosion of Crypto ETPs
In recent years, we’ve seen a surge in crypto ETP popularity. These products allow investors to gain exposure to cryptocurrencies without directly holding them, making them appealing for those cautious about diving headfirst into the volatile crypto waters. But with a dizzying number…




