Coinbase Wants to Bring Back an Old Crypto Trend That Ended in Disaster

Coinbase has announced the upcoming launch of a new token sales platform that will allow U.S. retail investors to participate in initial coin offerings (ICOs) for the first time since the token sale hysteria of 2017 and 2018, which eventually ended in disaster for many crypto speculators. The move to launch this platform comes just a few weeks after Coinbase acquired the investment platform Echo for $375 million.

ICOs were all the rage in 2017, as the then-relatively-new blockchain platform Ethereum appeared to have found its first major use case. While there are a few projects from this era of crypto that are still around, the hysteria around ICOs eventually turned into marketing-focused teams collecting investment…

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