Coinbase has a new pitch for Canada: stop thinking of the company as just a crypto exchange, and start seeing it as the only financial app the country needs.

Eric Richmond, CEO of Coinbase Canada, told BNN Bloomberg this week that the company is pushing its “Everything Exchange” north of the border—a single platform where crypto, stocks, ETFs (funds that track a basket of assets like the S&P 500), and prediction markets (platforms where users bet real money on the outcome of real-world events, like elections or sports results) all trade from one account.

“I think chapter one of Coinbase in Canada was really about being a crypto exchange,” Richmond said. “But now phase two of that is the Everything…