Coinbase becomes official crypto partner of Canadian Football League
Coinbase has announced a partnership with the Canadian Football League as the league’s first-ever official crypto partner.
According to Coinbase, the collaboration will extend to the upcoming 111th Grey Cup in Vancouver, where Coinbase will sponsor the opening coin toss and offer special promotions to CFL fans.
This partnership comes as Coinbase is expanding its reach in Canada. According to the company, approximately five million Canadians — around 13% of the population — already hold some form of cryptocurrency.
With its growing presence, Coinbase sees the CFL’s dedicated fanbase as a key market for broader crypto adoption.
CFL incentives via Coinbase
Coinbase is offering…
