Coinbase and Golden State Warriors Unite for Crypto Sponsorship
- Coinbase partners with the Golden State Warriors, boosting fan engagement with crypto giveaways and interactive game-day events.
- Coinbase achieved the first AI-to-AI crypto transaction using USDC on its Base network, unlocking decentralized automation.
Coinbase has taken another significant step toward growing its position in the sports business, partnering with the NBA’s Golden State Warriors. Previously securing a $10 million arrangement with the Warriors in 2021, this new pact followed a period of turbulence with the collapse of FTX.
With its branding all around the Warriors’ Chase Center and participatory on-chain prizes and game-day events, Coinbase is poised to take over FTX as the team’s crypto sponsor….