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Citi revamps Apple’s stock price target for the rest of 2026

Citi revamps Apple’s stock price target for the rest of 2026

On June 25, Apple told the market it was raising prices on MacBooks, iPads, and other devices to cover the cost of a global memory chip shortage.

The stock fell sharply that day, wiping out everything it had gained year to date. For a company that had been on a strong run, it was a rough afternoon.

Three weeks later, Apple shares were trading at new all-time highs. And on July 13, Citi analyst Asiya Merchant raised her price target on the stock to $365 from $315, maintaining a buy rating and telling clients the company still has roughly 16% more upside from here, according to Barchart.

What Citi’s analyst said on Apple stock and what she’s actually betting on

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