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Apple shares plunge after it hikes prices on iPads and laptops

Apple shares plunge after it hikes prices on iPads and laptops

Apple shares fell sharply Thursday after the tech giant raised prices on a number of its signature products to make up for what it said were skyrocketing memory prices resulting from the AI boom.

Apple closed the trading day down 6.12%, its worst one-day performance in more than a year. That wiped out about $265 billion worth of its market value, which remains above $4 trillion.

The company had announced that prices for its MacBook Neo, MacBook Air, iMac, and iPad product lines would all rise, in some cases by as much as $200. Apple didn’t raise the prices of the iPhone, Apple Watch and AirPods.

“The rapid expansion of AI data centers…

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