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Apple shares just hit a record. Here’s how trader Mike Khouw is playing the move

Apple shares just hit a record. Here’s how trader Mike Khouw is playing the move

Here's how to play this tech giant's stock as it reaches a record high

Apple continues to prove itself as the ultimate market safe haven.

Even as broader tech names and momentum plays have faltered, Apple has hit new all-time highs. Investors view the Cupertino titan as uniquely “above the fray,” remaining largely insulated from the eye-watering AI capital expenditure cycles of the mega-cap hyperscalers while avoiding the supply chain exposure of pure-play chipmakers. It has also, so far, avoided some of the pain that some in the AI mosh pit have suffered recently.

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Apple, YTD

Heading into this quarter’s earnings report Thursday after the bell, options pricing reflects this calm. The options market implies a modest post-earnings move of just 3.8%, making volatility premiums…

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