The campaign marks the first collaboration between the two companies and will run across digital and social channels in Italy, Germany, the UK and Switzerland.

Creative advertising agency AML has launched a European marketing campaign for global investment firm AllianceBernstein (AB) to support the introduction of the company’s Active UCITS ETF range in Europe.

The campaign marks the first collaboration between the two companies and will run across digital and social channels in Italy, Germany, the UK and Switzerland.

Titled The Art of Investing, the campaign is designed to communicate AllianceBernstein’s investment approach by combining artistic themes with the firm’s…