A Tiny Fintech Firm Is Launching $100M Crypto Treasury Strategy, Including BTC, ETH

Treasure Global (TGL), a publicly traded e-commerce and fintech firm, said it will invest up to $100 million in cryptocurrencies as part of a new capital strategy.

Half the funding comes from an existing equity facility, while the other $50 million stems from an institutional partnership, according to a press release. The company isn’t just focusing on just one digital asset, like many other firms are, but said it will buy cryptocurrencies, including bitcoin

, ether , and “regulated” stablecoins.

The funds will help back the company’s artificial intelligence-powered consumer analytics platform, which is set to debut later this year, the firm said in the press release.

The digital asset treasury move aims to boost balance sheet efficiency…

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