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Coinbase Global (COIN) just rolled out a direct deposit feature that lets users automatically split paychecks between cash and crypto, a concrete step toward its super app vision and deeper customer engagement.

See our latest analysis for Coinbase Global.

The new direct deposit feature arrives during a mixed period for Coinbase’s stock, with a 7.5% 90 day share price return and a 3 year total shareholder return of 192.84%, but a decline of 20.08% year to date on share price and 23.35% over 1 year on a total shareholder return basis. Recent conference appearances and policy advocacy…