Crypto news outlet, Cointelegraph, is seeking a buyer after a steep decline in website traffic, according to a person familiar with the matter, highlighting the growing pressure on crypto-focused media companies as search-driven traffic weakens.

The company has not disclosed a potential sale price. Cointelegraph did not immediately respond to requests for comment, but later said on X that it was “not for sale.”

Cointelegraph’s traffic has been hit particularly hard by changes to its visibility on Google. The site suffered an estimated 80% decline in organic traffic after Google imposed a manual penalty in October 2025 causing the website to disappear from search results, according to reports.

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