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The Investing Cost of the (Un)Asked Question

The Investing Cost of the (Un)Asked Question

Less than 30% of formal workers in Mexico know how their own AFORE actually works (CONSAR). More than half of banking customers don’t know what the CAT is, or can’t explain their own credit history (CONDUSEF). These aren’t numbers about people locked out of the financial system, they’re about people who are already inside it and still don’t understand how what they already have works.

Something I’ve noticed is that even though one of the barriers to investing is money itself, a big one is the shame of not knowing something you feel you’re already supposed to know.

The Unspoken Questions

“What happens if I withdraw my money early?” “Why did my portfolio drop this week, did I do something wrong?” “Am I better off with CETES or a mutual fund?…

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