Meta Platforms Inc. (NASDAQ:META) stock rose nearly 1% on Monday as investors continued buying mega-cap technology stocks in a broader risk-on session. The Nasdaq is up almost 1% while the S&P 500 has gained 0.37%.

Attention is also shifting to the company’s July 29 earnings report after Bank of America said healthy advertising demand and expanding AI monetization could support upside.

Bank of America reiterated its Buy rating on Meta and maintained its $835 price forecast. The firm said improving ad demand, disciplined hiring and the potential to generate revenue from AI infrastructure could drive further upside.

Strong Advertising Trends Seen Driving Beat

Bank of America raised its second-quarter estimates and now expects revenue of…