Cryptocurrency investment has steadily grown in Switzerland over recent years. However, most Swiss people remain skeptical about investing in digital currencies, suggesting that crypto has not yet reached mainstream status, according to a new study by IFZ Zug, a research institute of the Lucerne University of Applied Sciences.

The study, which polled more than 1,700 people in Switzerland in Q1 2026, found that 18% of respondents currently hold cryptocurrencies such as bitcoin. The figure marks a 2 point increase from the previous year and up 7 points from 2024. Based on Switzerland’s total population, this implies that roughly 140,000…