Lautaro Martínez finally broke his World Cup drought on June 27, 2026, burying a penalty with a powerful right-footed strike past Jordan’s goalkeeper in the 31st minute. The goal, Argentina’s second of the match in Dallas, was a personal milestone for the striker who had been waiting years for this particular box to be checked.

The AFA’s crypto sponsorship web keeps growing

The AFA has built an extensive portfolio of digital asset partnerships heading into the 2026 World Cup, including deals with LBank (signed in September 2025), XBO.com (named a global sponsor in 2025), and Deepcoin (which came aboard in March 2026).

The AFA launched its official fan token, $ARG, back in 2021 on the Socios.com platform,…