• A Bitget Wallet study found that about 60% of users who placed their first FIFA World Cup bets on Polymarket had never previously used blockchain applications.
• The findings suggest prediction markets are becoming a major entry point into cryptocurrency, rather than token trading or decentralised finance.
• World Cup prediction markets have generated billions of dollars in trading volume while attracting increased regulatory scrutiny in the United States.

A Bitget Wallet study found that about 60% of users placing their first FIFA World Cup bets on Polymarket had never previously interacted with blockchain, highlighting prediction markets as a growing entry point into cryptocurrency.

The study tracked the on-chain activity of 857,000 active…