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Bitwise brings crypto model portfolios to retail apps as issuers seek demand beyond ticker picking

Bitwise brings crypto model portfolios to retail apps as issuers seek demand beyond ticker picking

Bitwise Asset Management is integrating its crypto model portfolios into Parrot Finance’s retail investing app, testing whether professional allocation frameworks can reach retail investors via automated software rather than advisor dashboards.

The June 18 partnership gives Parrot clients access to portfolios built around broad crypto exposure, thematic strategies, systematic monitoring, and rebalancing, moving a product set first aimed at advisors into a consumer-facing recommendation interface.

The current evidence shows a distribution shift rather than a flow signal. Bitwise said Parrot clients collectively hold more than $200 million on the platform, but the companies did not disclose how many clients will allocate to the models or…

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