Publicly traded crypto exchange Coinbase has long been a popular destination for buying Bitcoin and Ethereum—but the firm’s ambitions are growing in various directions as it seeks to become a one-stop shop for all things finance.

On Tuesday, Coinbase unveiled new product plans including the future launch of options trading for crypto and traditional equities, tokenized stock trading with automatic dividend payments, the ability to borrow against staked Solana, and a new travel portal for its Coinbase One Card that pays out larger Bitcoin rewards.

“The throughline, in terms of Coinbase’s overall mission, is economic empowerment,” Coinbase Head of Financial Services Ben Shen told Decrypt. “It is essentially…