Nearly 50,000 fans heading to MetLife Stadium for Saturday’s near-sellout World Cup match between Brazil and Morocco still don’t have a clear answer on how they’re actually getting there. Private vehicle access is severely restricted, on-site parking is off the table for most attendees, and the public transit alternative costs more than some match tickets.

That logistical headache is unfolding against a backdrop of aggressive crypto positioning around the tournament. Kraken secured the role of FIFA’s Official Crypto Exchange Supporter on June 9, and Chiliz is rolling out fan-token mechanics designed to spike engagement every time a national team wins.

Getting to the game costs more than you’d think

MetLife…