TORONTO–(BUSINESS WIRE)–Picton Mahoney Asset Management (“PICTON Investments”) today announced the launch of its 2026 brand campaign, Make the Shift, a bold new initiative designed to spark a broader conversation about modern portfolio construction and the role alternative investments can play in helping investors navigate an increasingly complex market environment.

At the heart of the campaign is a simple belief:

Repeating the same investment strategy isn’t an investment strategy.

For decades, traditional stock-and-bond portfolios have been the industry default. While these approaches have served investors well in the past, today’s market realities – including elevated volatility, persistent inflation, increasing…