While America was celebrating Memorial Day this past Monday, Ferrari was gearing up to upset not just fans of the brand, but shareholders, too. We’re sure by now you’ve heard the Italian brand famous for V8 and V12 supercars launched a new EV called the Luce, and to say the response has been mixed would be blatantly false; the overwhelming public opinion has been negative. Ferrari has even been slandered by Enzo Ferrari’s successor. But perhaps the most telling response was that of the stock market, which saw Ferrari shares tank significantly within a day of the new car arriving.

A 6% Drop Overnight

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