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China Tightens Online Marketing Rules for Financial Products, Labels Crypto Illegal Finance

China Tightens Online Marketing Rules for Financial Products, Labels Crypto Illegal Finance

  • Eight Chinese government agencies, including the People’s Bank of China, released the Measures for the Administration of Online Marketing of Financial Products, which will take effect on Sept. 30.
  • The move means online marketing of financial products will be limited to licensed institutions and relevant platforms.
  • Chinese authorities said the issuance and trading of virtual assets will be classified as illegal financial activity, with related promotion banned outright.

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Chinese authorities have issued unified rules for the online marketing of financial products. The measures again classify virtual asset, or cryptocurrency, issuance and trading as illegal…

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