PayPal Targets Chat And Crypto To Reignite Branded Checkout Growth
- PayPal Holdings (NasdaqGS:PYPL) is rolling out new conversational payment options through partnerships that connect its services to text messaging and rich communication channels.
- The company is working with Authvia to let users pay merchants directly via SMS and RCS, expanding beyond traditional web and app checkouts.
- PayPal is also integrating with OpenAI to support AI driven commerce inside ChatGPT, including crypto related payments and merchant tools.
For a long time, PayPal has focused on online checkout, person to person transfers, and merchant services. The latest moves into text based and AI powered experiences plug its payment rails into places where people are already chatting, shopping, and asking for recommendations.
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