X cracks down on ‘InfoFi’ reward models, triggering sell-offs across crypto social tokens

X has moved to restrict a growing class of crypto-linked applications that reward users for posting or engaging on the platform, a policy shift that has already rippled through tokens tied to so-called “InfoFi” models.

On 15 January, X’s Head of Product, Nikita Bier, said the company had revised its developer API policies to prohibit apps that financially incentivize users to post content. 

According to Bier, the change was aimed at curbing the rise of automated replies, low-quality engagement, and AI-generated spam that had increasingly crowded timelines.

As part of the update, X has revoked API access from affected applications. This effectively cuts off the infrastructure many of these platforms rely on to track…

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