The biggest crypto trends of 2025
In review: 2025 was a big year for cryptocurrency. Cryptocurrency payment users grew 24.8%, to 4.9 million US adults, per our forecast. Between institutional buy-in and unprecedented support at the highest levels of the US government, the crypto market hit record highs—before plummeting in the final months of the year.
Below, we take a closer look at the defining crypto trends from 2025:
1. The GENIUS Act drives institutional buy-in
Our take: Banks are interested in stablecoins to maintain their payments dominance despite disruptive technologies, making partnerships to build out crypto-friendly infrastructure more essential than ever.
Large retailers—think Walmart, Amazon, Starbucks—may also consider stablecoin-based transactions to…
