No crypto New York Times in Asia. That matters for your media strategy
Asian crypto news does not live in one market or one model. Our Q2 2025 survey of media founders, editors, and KOLs maps three competing ecosystems: venture-driven media groups, exchange-anchored networks, and independent outlets under tight regulation. This report shows who actually shapes information in Vietnam, China, Hong Kong, South Korea, Japan, and Indonesia, and what that means for teams that try to reach those audiences.
Key takeaways –TL, DR
- Asian crypto media does not move toward one global model. Markets split into three playbooks: venture-media complexes (Vietnam), exchange-anchored ecosystems (China, Hong Kong, Indonesia), and independent media under regulation (Japan, South Korea).
- Global brands such as CoinDesk and…
