Yi He, Arguably Crypto’s Most Powerful Woman, Becomes Binance’s New Co-CEO
Yi He, the businesswoman who co-founded cryptocurrency exchange giant Binance with its former leader Changpeng Zhao, is to be co-CEO of the company, Binance’s CEO Richard Teng announced on Tuesday at Binance Blockchain Week.
Yi He, who has held the position of head of marketing at Binance, has stayed out of the limelight until now. Unlike Zhou (commonly known as “CZ”), who often appears in public, Yi He chooses to operate quietly, focusing on strategic planning, branding, and business expansion.
Born in 1988 in China, He is widely regarded as the strategizing and innovation powerhouse complementing CZ’s leadership, as Binance grew to become the largest crypto exchange on the planet.
A spokesperson for Binance said He’s co-leadership…
